We still appear to be in the recession with eating out being less popular and hotel booking down, but in Wales people still appear to want to eat out, and enjoy the process, so long as the quality remains high. A subtle difference exists between price and quality.

Luxury hotels Wales or upmarket restaurants both share the same commitment to quality, which has more to do with their inherent sense of style and purpose than any notions of luxury. A modest B&B can still offer excellent quality, especially when it comes to food and service.

It maybe true that dark economic skies still lurk above, but in the distance there is the odd shaft of sunlight. People who love eating good quality food as part of their holidays in Wales still appreciate those whose passion is sourcing, preparing and serving it. The best restaurants have established their reputations by offering their customers a mixture of fine service and quality product.

Wales always has been a centre of excellence for food and drink and quality restaurants that exhibit an incredible attention to detail are often unusually environmentally aware, always quality conscious and source local produce and products whenever possible. Better quality of food and drink, and importantly the service, are all the hallmarks of the way the Welsh conduct their eating establishments. Commitments to sustainability can be stretched when there is a need to generate a profit, but many restaurants are seizing the opportunity to squeeze suppliers to follow their ethical stand. Times may be tough, but the message seems to be clear for the restaurant trade at least. Delivering quality at a fair price remains the key to attracting customers who'll continue to regard eating out as one of the best things to do in Wales.